Every moral ambition journey starts with the right connection.

Maybe you’re a social entrepreneur looking for a funder to help you dedicate yourself fully to your mission. Or you’re an activist searching for someone with a platform to amplify your message and mobilize support. Or perhaps you have a promising idea, and you’re seeking expert feedback to refine it.

At The School for Moral Ambition, we believe that all great ideas need the right support. That’s why we create opportunities for ambitious idealists to pitch their ideas to our community and connect with people who can help.

For example, participants in the Circle program take part in a Reciprocity Ring, where they ask for help and share valuable connections to support one another. On our Community Platform, ambitious idealists post requests on the forum where others can contact and assist them. And now, at our community events, members literally step onto our soapbox to pitch their ideas, seeking support to move their missions forward.

Want to know how you can find the help you need — or lend a hand to someone else? Start here: read about how the soapbox works, and explore a list of past pitches at the bottom of this page. Your connection might be just what someone needs to start their journey.
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How it works

“We want people to leave our events with the feeling that they truly can and should take the next step immediately”, explains Community Manager Marijn Scheltens. “It’s not just about getting together and having a good time — it’s really about action.”

So, how does the soapbox work? It’s very simple:

1. First, you pitch your idea in our Typeform. You will be asked to explain how the problem you're working on is sizable, solvable and sorely overlooked. 
2. Next, we will select which pitches will be featured at our upcoming event. We can’t feature everyone but we’ll always try to find a spot.
3. At the event, you get on the soapbox and have 1 minute to pitch your idea to the community. Make sure to include what problem you want to solve, what your proposed solution is, and what you need to take the next step.
4. After your pitch, community members can reach out and offer their help. We will also feature pitches here, on our website, for up to two months after the community drinks were held. 

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Whether it’s someone to join in your project, that one connection that gets you in the door, or simply a cup of coffee and some valuable advice, the key question is: what do you need to turn your ideals into action?

“The soapbox can truly make a difference for anyone starting out with morally ambitious projects,” says Marijn. “Even if you don’t find exactly what you were looking for, you almost always walk away with valuable connections. You never know who else might be working on something similar, or who might have exactly the insight or resource you need to take your next step.”

➡ Get started here‍

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Get involved

Interested in pitching your own idea and looking for inspiration? Or looking to help out someone else with their morally ambitious project?

Check out the list of previous soapbox pitches here, and find the contact you need to start changing the world.
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A global animal welfare atlas

Martijn Klop, charity entrepreneur

‍Martijn believes better data leads to better animal welfare. That’s why he’s building The Global Animal Welfare Atlas — the world’s first in-depth database on breeding, health, housing, stunning, and slaughter for major farmed and caught animal species. By mapping countries with the biggest production first, he aims to spark a data revolution in animal welfare, much like the Global Burden of Disease did for public health. To make this happen, Martijn is looking for co-founders, funding, operational support, and experts in web development, data science, and research. 

‍✉️ Reach out to Martijn on our community platform

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A Forbes for impact

Emma Kloppert, entrepreneur & storyteller

Emma believes the world needs a new narrative — one where impact and entrepreneurship go hand in hand. That’s why she’s building The Green Times: the next Forbes, but for impact. Her media platform proves that successful businesses can thrive while taking responsibility for people and the planet. With a sharp tone, bold branding, and a full in-house video team, she’s telling a new story. The challenge? Reach and visibility. She’s looking for partners, influencers, and media growth experts — or anyone willing to help amplify The Green Times and the entrepreneurs shaping a greener economy. 

‍✉️ Reach out to Emma on our community platform

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A shopping experience that rewards green choices

Fernando Ranieri, e-commerce expert

Fernando is on a mission to make sustainable shopping rewarding and impactful. He’s developing a loyalty app that helps consumers make greener choices while enabling businesses to reach their climate goals. His mission? To reduce CO₂ emissions and create a positive impact on people, animals, and the planet. He’s looking for insights and connections! Want to brainstorm, share expertise, or introduce him to the right people? 

‍✉️ Reach out to Fernando via our community platform
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A cheat code for tobacco legislation

Joachim Verheyen, fellow in the Tobacco Control Fellowship

‍Joachim believes the EU can lead the fight against Big Tobacco. As a Tobacco Control Fellow, he worked with ENSP, an organization at the heart of European tobacco control efforts. Now, ENSP’s future is at risk, just as they are poised to shape crucial new EU legislation on tobacco products. Joachim is looking for connections to funders who can secure ENSP’s ability to draft and advocate for transformative EU tobacco legislation.

✉️ Reach out to Joachim on our community platform
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An end to energy-draining data storage

Leander van der Veer, marketing & communications specialist

‍Leander believes our unused data is destroying the planet. During his Moral Ambition Circle he discovered that unused files — or ‘dark data’ — account for more than half of all online data. And data storage contributes to about 3% of global greenhouse gas emissions. Leander is looking for others to join the initiative he launched with Joep Steenbeek called Control Dark Delete.

✉️ Reach out to Leander on our community platform
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